I don't get why KFC would try to entice this consumer base. Their friggin' initials stand for Kentucky Fried Chicken. If I'm a vegan, I don't think of KFC for a quick bite. Is there actually a demand out there for vegan fast food chains?
Secondly, I have an issue with the site: "the latest in green gossip". Riddle me this: if cows fart methane, which is a greenhouse gas, and people eat cows, how is not eating a cow good for the environment? You'd think the greenies would want less methane. Fewer cows = less methane, am I right? Secondly, to not eat anything from an animal, vegans are reduced to eating plants, right? Well don't plants consume CO2, which is a "global warming" gas? Fewer plants = more CO2, which means more dreaded global warming!
So, in conclusion, save the environment: eat meat!